餐飲 · 成功案例
Nina Patisserie 數碼印花卡.
Nina Patisserie 引入電子錢包數碼印花卡,提供無縫忠誠獎賞體驗,將傳統餅店體驗轉化為數碼驚喜。

行業
餐飲
公司規模
40-50
產品與服務
Marketing AutomationMembership Website & PluginFood & Beverage
挑戰
舊有獎賞方案難以觸及高信任度的會員。
01
客戶留存波動
香港餐飲市場競爭激烈,客戶容易在不同餅店之間轉換,維持忠誠度殊不容易。
02
計劃使用障礙
傳統紙本忠誠卡在獎賞收集過程中造成不便,降低了計劃的參與度。
03
客戶數據洞察
商戶缺乏有效方式追蹤客戶的購買模式與偏好,限制了作出明智業務決策的能力。
解決方案
在餐飲業留住客戶
在飲食業留住客戶並不容易。Nina Hospitality 將其獎賞計劃交託 JuicySuite,而我們確保不會令他們失望!
Stamp
集印章換獎賞。一如我們熟悉的方式,但因為是虛擬的而更酷。
Core
此會員系統由我們的 Core 支援,所有精彩體驗都在這裡發生。
Wallet
Nina Patisserie 的數碼印花卡以電子錢包為基礎,客戶無需下載任何程式即可使用。
Reward
獎勵長期支持品牌的客戶,讓他們感受到自己的重要性。

成果
會員真正願意保留並打開的會員證。
01
更高預訂與應用程式使用
預訂與印花集於一處,帶動了節日與生日蛋糕的訂單。
02
更簡單的下單,更少查詢
客戶能自行操作的介面,減少了查詢 —— 也減少了投訴。
Nina Patisserie 數碼印花卡 Nina Patisserie Nina Patisserie 引入電子錢包數碼印花卡,提供無縫忠誠獎賞體驗,將傳統餅店體驗轉化為數碼驚喜。
/\* Card Border Gradient \*/ /\*Box Shadow method .card\_item { border: 3px solid white; border-radius: 1.25rem; padding: 20px; box-sizing: border-box; background-color: #f6f1f0; transition: box-shadow 0.3s; } .card\_item:hover { box-shadow: 0 0 0 5px #FF5C4C inset, 0 0 0 8px #FFABE7 inset; } \*/ section { position: relative; } p { text-wrap: pretty; } h1, h2, h3, h4, h5, h6{ text-wrap: balance; } .legal\_item a { text-decoration: underline; } /\* Nav link Product Hover \*/ .nav\_link\_products { position: relative; text-decoration: none; /\* Remove default underline \*/ } .nav\_link\_products::after { content: ''; position: absolute; width: 100%; height: 2px; /\* Adjust the height of the underline as needed \*/ bottom: -2px; /\* Adjust the position of the underline as needed \*/ left: 0; background: linear-gradient(to right, #ff5c4c, #ffabe7); transform: scaleX(0); transform-origin: bottom right; transition: transform 0.3s ease-out; } .nav\_link\_products:hover::after { transform: scaleX(1); transform-origin: bottom left; } /\* Nav Link General Hover\*/ .navbar1\_link { position: relative; text-decoration: none; /\* Remove default underline \*/ } .navbar1\_link::after { content: ''; position: absolute; width: 100%; height: 2px; /\* Adjust the height of the underline as needed \*/ bottom: -2px; /\* Adjust the position of the underline as needed \*/ left: 0; background: black; /\* Use a solid black color \*/ transform: scaleX(0); transform-origin: bottom right; transition: transform 0.3s ease-out; } .navbar1\_link:hover::after { transform: scaleX(1); transform-origin: bottom left; } /\* Default styles (applies to all screen sizes) \*/ .navbar1\_link\_features { position: relative; text-decoration: none; /\* Remove default underline \*/ } .navbar1\_link\_features::after { content: ''; position: absolute; width: 100%; height: 2px; /\* Adjust the height of the underline as needed \*/ bottom: -2px; /\* Adjust the position of the underline as needed \*/ left: 0; transform: scaleX(0); transform-origin: bottom right; transition: transform 0.3s ease-out; } .navbar1\_link\_features:hover::after { transform: scaleX(1); transform-origin: bottom left; } /\* Styles for viewports below 991px \*/ @media (max-width: 991px) { .navbar1\_link\_features::after { background: black; /\* Change to black \*/ } } /\* Styles for viewports above 991px \*/ @media (min-width: 992px) { .navbar1\_link\_features::after { background: #685e64; /\* Default color \*/ } } /\* Set color style to inherit \*/ .inherit-color \* { color: inherit; } /\* Focus state style for keyboard navigation for the focusable elements \*/ \*\[tabindex\]:focus-visible, input\[type="file"\]:focus-visible { outline: 0.125rem solid #4d65ff; outline-offset: 0.125rem; } /\* Get rid of top margin on first element in any rich text element \*/ .w-richtext > :not(div):first-child, .w-richtext > div:first-child > :first-child { margin-top: 0 !important; } /\* Get rid of bottom margin on last element in any rich text element \*/ .w-richtext>:last-child, .w-richtext ol li:last-child, .w-richtext ul li:last-child { margin-bottom: 0 !important; } /\* Prevent all click and hover interaction with an element \*/ .pointer-events-off { pointer-events: none; } /\* Enables all click and hover interaction with an element \*/ .pointer-events-on { pointer-events: auto; } /\* Create a class of .div-square which maintains a 1:1 dimension of a div \*/ .div-square::after { content: ""; display: block; padding-bottom: 100%; } /\* Make sure containers never lose their center alignment \*/ .container-medium,.container-small, .container-large { margin-right: auto !important; margin-left: auto !important; } /\* Make the following elements inherit typography styles from the parent and not have hardcoded values. Important: You will not be able to style for example "All Links" in Designer with this CSS applied. Uncomment this CSS to use it in the project. Leave this message for future hand-off. \*/ /\* a, .w-input, .w-select, .w-tab-link, .w-nav-link, .w-dropdown-btn, .w-dropdown-toggle, .w-dropdown-link { color: inherit; text-decoration: inherit; font-size: inherit; } \*/ /\* Apply "..." after 3 lines of text \*/ .text-style-3lines { display: -webkit-box; overflow: hidden; -webkit-line-clamp: 3; -webkit-box-orient: vertical; } /\* Apply "..." after 2 lines of text \*/ .text-style-2lines { display: -webkit-box; overflow: hidden; -webkit-line-clamp: 2; -webkit-box-orient: vertical; } /\* Adds inline flex display \*/ .display-inlineflex { display: inline-flex; } /\* These classes are never overwritten \*/ .hide { display: none !important; } @media screen and (max-width: 991px) { .hide, .hide-tablet { display: none !important; } } @media screen and (max-width: 767px) { .hide-mobile-landscape{ display: none !important; } } @media screen and (max-width: 479px) { .hide-mobile{ display: none !important; } } .margin-0 { margin: 0rem !important; } .padding-0 { padding: 0rem !important; } .spacing-clean { padding: 0rem !important; margin: 0rem !important; } .margin-top { margin-right: 0rem !important; margin-bottom: 0rem !important; margin-left: 0rem !important; } .padding-top { padding-right: 0rem !important; padding-bottom: 0rem !important; padding-left: 0rem !important; } .margin-right { margin-top: 0rem !important; margin-bottom: 0rem !important; margin-left: 0rem !important; } .padding-right { padding-top: 0rem !important; padding-bottom: 0rem !important; padding-left: 0rem !important; } .margin-bottom { margin-top: 0rem !important; margin-right: 0rem !important; margin-left: 0rem !important; } .padding-bottom { padding-top: 0rem !important; padding-right: 0rem !important; padding-left: 0rem !important; } .margin-left { margin-top: 0rem !important; margin-right: 0rem !important; margin-bottom: 0rem !important; } .padding-left { padding-top: 0rem !important; padding-right: 0rem !important; padding-bottom: 0rem !important; } .margin-horizontal { margin-top: 0rem !important; margin-bottom: 0rem !important; } .padding-horizontal { padding-top: 0rem !important; padding-bottom: 0rem !important; } .margin-vertical { margin-right: 0rem !important; margin-left: 0rem !important; } .padding-vertical { padding-right: 0rem !important; padding-left: 0rem !important; } /\* Apply "..." at 100% width \*/ .truncate-width { width: 100%; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; } /\* Removes native scrollbar \*/ .no-scrollbar { -ms-overflow-style: none; overflow: -moz-scrollbars-none; } .no-scrollbar::-webkit-scrollbar { display: none; } /\* Disable default focus styles \*/ input:focus, textarea:focus, select:focus, button:focus { outline: none; -webkit-appearance: none; -moz-appearance: none; appearance: none; /\* Remove default arrow \*/ background-image: url(...); /\* Add custom arrow \*/ } .alternate-rich-text p{ color:white !important; margin-top: 1rem; margin-bottom: 0.5rem; } \[data-card=hover\] .card\_hover\_wrap { opacity: 0; visibility: hidden; transition: opacity 0.4s ease, visibility 0.4s ease; } \[data-card=hover\]:hover .card\_hover\_wrap { opacity: 1; visibility: visible; } @media screen and (max-width: 480px) { .w-richtext figure.w-richtext-align-floatleft { float: none !important; margin: 0 auto; } } .nav\_link\_list\_wrap a.w--current { color: #3e3e3e !important; } .nav\_link\_list\_wrap a.w--current:hover { color: #ff761a !important; } .nav\_link\_list\_item.last a.w--current { color: white !important; /\* or your desired color \*/ }
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聯絡我們
.button.is-primary .button\_primary\_hover\_bg { opacity: 0; transition: opacity 0.4s ease; } .button.is-primary:hover .button\_primary\_hover\_bg { opacity: 1; }
](/contact)
[EN](/success-stories/nina-patisserie-digital-stamp-card)
[中](/zh-hk/success-stories/nina-patisserie-digital-stamp-card)
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產品
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數碼印花卡
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積分及會員等級
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獎賞管理
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忠誠活動
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推薦計劃
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預付券及儲值額
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禮品卡
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儀表板及報告
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產品
[會員網站](/products/membership-website)
[Apple 及 Google 電子錢包](/products/ewallet-on-apple-google)
[忠誠引擎](/products/loyalty-engine)
[顧客數據平台 (CDP)](/products/customer-data-platform-cdp)
[白牌手機應用程式](/products/white-label-mobile-app)
[
功能
](/platform#features)
[獎賞管理](/features/rewards-management)
[營銷自動化](/features/marketing-automation)
[顧客分群](/features/customer-segmentation)
[忠誠活動](/features/loyalty-campaigns)
[預付券及儲值額](/features/prepaid-voucher-credit)
[儀表板及報告](/features/dashboard-report)
[禮品卡](/features/gift-card)
[推薦計劃](/features/referral)
[積分及會員等級](/features/points-tiers)
[數碼印花卡](/features/digital-stamp-card)
[
服務
](/platform#services)
[系統客製化](/services/system-customisation)
[數據整合服務 (ETL)](/services/data-consolidation-services-etl)
[禮品及推廣合作](/services/gift-promotion-partnership)
[商戶成功服務](/services/merchant-success-service)
行業
[企業](/industries/enterprise)
[餐飲業](/industries/food-beverage)
[零售](/industries/retail)
[美容](/industries/beauty)
[價格](/pricing)[成功案例](/success-stories)[網誌](/resources)
[
聯絡我們
.button.is-primary .button\_primary\_hover\_bg { opacity: 0; transition: opacity 0.4s ease; } .button.is-primary:hover .button\_primary\_hover\_bg { opacity: 1; }
](/contact)
[EN](/success-stories/nina-patisserie-digital-stamp-card)
[中](/zh-hk/success-stories/nina-patisserie-digital-stamp-card)
document.addEventListener('DOMContentLoaded', function() { // Function to initialize image hover effects for a specific dropdown function initDropdownImageHover(dropdownElement) { if (!dropdownElement) return; // Get all tab links within this dropdown const tabLinks = dropdownElement.querySelectorAll('.nav\_dropdown\_tab\_link'); // Get the first image (default image) within this dropdown const defaultImage = dropdownElement.querySelector('.nav\_links\_list .nav\_links\_item:first-child .navbar\_dropdown\_image'); // Show default image on load if (defaultImage) { defaultImage.style.opacity = '1'; defaultImage.style.transition = 'opacity 0.3s ease'; } // Add mouseenter event to each link tabLinks.forEach(link => { link.addEventListener('mouseenter', function() { // Get the ID of the hovered link const linkId = this.textContent; // Hide all images within this dropdown first const allImages = dropdownElement.querySelectorAll('.navbar\_dropdown\_image'); allImages.forEach(img => { img.style.opacity = '0'; img.style.transition = 'opacity 0.3s ease'; }); // Find and show the corresponding image const correspondingImage = dropdownElement.querySelector(\`.navbar\_dropdown\_image\[id="${linkId}"\]\`); if (correspondingImage) { correspondingImage.style.opacity = '1'; } }); }); // Show default image when mouse leaves the navbar const navWrap = dropdownElement.querySelector('.navbar\_dropdown\_tabs\_wrap'); if (navWrap) { navWrap.addEventListener('mouseleave', function() { // Hide all images first const allImages = dropdownElement.querySelectorAll('.navbar\_dropdown\_image'); allImages.forEach(img => { img.style.opacity = '0'; }); // Show default image if (defaultImage) { defaultImage.style.opacity = '1'; } }); } } // Initialize for each dropdown section const dropdowns = \[ document.querySelector('.navbar-dropdown2\_dropdown-list'), // Products dropdown document.querySelector('.navbar-dropdown2\_dropdown-list.services'), // Services dropdown document.querySelector('.navbar-dropdown2\_dropdown-list.is-industries') // Industries dropdown \]; dropdowns.forEach(dropdown => { if (dropdown) { initDropdownImageHover(dropdown); } }); });
.nav\_link\_dropdown\_toggle:hover .nav\_products\_link { color: #ff761a; } /\* Add this to your existing CSS \*/ .mobile\_nav\_cms\_link.w--current { color: #3E3E3E; /\* This is the neutral black color used in your site \*/ font-weight: 700; } .mobile\_nav\_cta\_wrap .button.is-primary.w--current{ color: #ffffff !important; }

# Nina Patisserie 數碼印花卡

## 概覽
### 透過無阻力的數碼互動,革新餅店忠誠體驗。
行業
餐飲業
公司規模
旗下餅店分店共 40-50 名員工。
產品及服務
營銷自動化
會員網站及插件
餐飲業
## 挑戰
##### 顧客留存波動
香港餐飲市場競爭激烈,要維繫顧客忠誠度殊不容易,顧客往往會在不同餅店之間輕易轉換。
##### 計劃參與門檻
傳統紙本忠誠卡在獎賞收集過程中造成阻力,降低了顧客的參與度與投入度。
##### 顧客數據洞察
商戶缺乏有效追蹤顧客購買模式及喜好的方法,難以作出有依據的營商決策。


## 解決方案
## 留住餐飲業顧客
在餐飲行業中留住顧客極具挑戰。Nina Hospitality 把獎賞計劃交託給 JuicySuite,而我們亦不負所託!
- **印花**
儲印花換獎賞——一如既往的玩法,但因為虛擬化而更具型格。
- **核心**
此會員系統由我們的 Core 提供支援,所有奇妙之處皆於此發生。
- **錢包**
Nina Patisserie 的數碼印花卡以電子錢包為基礎,顧客毋須下載任何應用程式即可使用。
- **獎賞**
回饋忠實顧客,讓他們感受到品牌的重視。
## 成果

提升預訂量及應用使用率
整合預訂與印花功能,推升節日及生日蛋糕銷量。

無阻力體驗減少查詢
簡單易用的介面讓顧客自主管理訂單,有效減少投訴。
## 相關項目
實證 CRM 方案實戰:創造價值的成功項目

### AIA Alta 獎賞錢包
Apple 及 Google Wallet 電子卡
企業
會員網站及插件
為 AIA Alta 度身打造的尊尚獎賞錢包,提升 AIA 財富管理中心的顧客體驗。
[
了解更多
/\* Animation styles for link buttons with arrow icons - On hover, text moves left and arrow appears/moves right - Creates a smooth sliding effect for button content - Only applies to desktop/tablet (>768px) for better mobile UX \*/ /\* Initial state - arrow is hidden and offset \*/ @media (min-width: 768px) { /\* Hide and position arrow initially \*/ .button.is-link .link\_arrow\_svg { transform: translateX(10px); opacity: 0; transition: transform 0.3s ease; } /\* On hover - move text left \*/ .button.is-link:hover .button\_text { transform: translateX(-10px); transition: transform 0.3s ease; } /\* On hover - show arrow and slide it right \*/ .button.is-link:hover .link\_arrow\_svg { transform: translateX(50px); opacity: 1; transition: transform 0.3s ease; } }
](/success-stories/aia-alta-rewards-wallet)

### BMW iSpace 會員電子卡
Apple 及 Google Wallet 電子卡
企業
會員網站及插件
BMW iSpace 以數碼會員電子卡革新豪華車主體驗,結合電子錢包方案,帶來無縫個人化享受。
[
了解更多
/\* Animation styles for link buttons with arrow icons - On hover, text moves left and arrow appears/moves right - Creates a smooth sliding effect for button content - Only applies to desktop/tablet (>768px) for better mobile UX \*/ /\* Initial state - arrow is hidden and offset \*/ @media (min-width: 768px) { /\* Hide and position arrow initially \*/ .button.is-link .link\_arrow\_svg { transform: translateX(10px); opacity: 0; transition: transform 0.3s ease; } /\* On hover - move text left \*/ .button.is-link:hover .button\_text { transform: translateX(-10px); transition: transform 0.3s ease; } /\* On hover - show arrow and slide it right \*/ .button.is-link:hover .link\_arrow\_svg { transform: translateX(50px); opacity: 1; transition: transform 0.3s ease; } }
](/success-stories/bmw-ispace-membership-e-card)

### Clarins 員工獎賞計劃
零售
Apple 及 Google Wallet 電子卡
營銷自動化
Clarins 將員工培訓遊戲化,透過積分獎勵及電子錢包整合,推動員工投入度。
[
了解更多
/\* Animation styles for link buttons with arrow icons - On hover, text moves left and arrow appears/moves right - Creates a smooth sliding effect for button content - Only applies to desktop/tablet (>768px) for better mobile UX \*/ /\* Initial state - arrow is hidden and offset \*/ @media (min-width: 768px) { /\* Hide and position arrow initially \*/ .button.is-link .link\_arrow\_svg { transform: translateX(10px); opacity: 0; transition: transform 0.3s ease; } /\* On hover - move text left \*/ .button.is-link:hover .button\_text { transform: translateX(-10px); transition: transform 0.3s ease; } /\* On hover - show arrow and slide it right \*/ .button.is-link:hover .link\_arrow\_svg { transform: translateX(50px); opacity: 1; transition: transform 0.3s ease; } }
](/success-stories/clarins-staff-reward-programme)
[
.button .button\_gradient\_bg { opacity: 0; transition: opacity 0.4s ease; } .button:hover .button\_gradient\_bg { opacity: 1; }
查看全部
](/success-stories)
## 準備好開始了嗎?
與 JuicySuite 一同完善顧客旅程。
.button .button\_gradient\_bg { opacity: 0; transition: opacity 0.4s ease; } .button:hover .button\_gradient\_bg { opacity: 1; }
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聯絡銷售團隊
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產品
[白牌手機應用程式](/products/white-label-mobile-app)
[顧客數據平台 (CDP)](/products/customer-data-platform-cdp)
[忠誠引擎](/products/loyalty-engine)
[Apple 及 Google 電子錢包](/products/ewallet-on-apple-google)
[會員網站](/products/membership-website)
功能
[數碼印花卡](/features/digital-stamp-card)
[積分及會員等級](/features/points-tiers)
[推薦計劃](/features/referral)
[禮品卡](/features/gift-card)
[儀表板及報告](/features/dashboard-report)
[預付券及儲值額](/features/prepaid-voucher-credit)
[忠誠活動](/features/loyalty-campaigns)
[顧客分群](/features/customer-segmentation)
[營銷自動化](/features/marketing-automation)
[獎賞管理](/features/rewards-management)
服務
[商戶成功服務](/services/merchant-success-service)
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